Consistent product shots. every time.

The leading automated photography studio powering the ecommerce success of brands across Australasia.

Ghost Mannequin
Ghost Mannequin - 3D look that highlights both fit and shape
Flat lay
Crisp flat lay aesthetic
Flat lay
Your go-to for a bird’s-eye view
Ghost Mannequin
Showcase shape and form
Product
Crisp product imagery
Flat lay
Your go-to for a bird’s-eye view
Product
Crisp imagery from every angle
Model
Clean imagery for ecommerce and socials

Why leading brands choose Asset Factory

We work with businesses from all over Australia and New Zealand, from start-ups to iconic brands. We’re here to support your content creation from planning, direction, creation and more.

Unmatched consistency

Preset settings saved from previous shoots ensure reliable results across product ranges. You know exactly what you’re going to get.

Exceptional efficiency

Our QR code scanning system and iPad control streamline file naming and organisation, saving time on shoot day and content management.

World-class quality

Clean precise imagery that's frequently complimented as the benchmark of the world from Australia and New Zealand. The product is always the hero.

Video Content
Product
Ghost Mannequin
Flat Lay
Flat Lay
Video Content
Product
Ghost Mannequin
Flat Lay
Flat Lay
Product
Product
Product
Flat Lay
Product
Product
Product
Product
Flat Lay
Product

Automated 
technology

The only all-in-one photography solution in Australasia.

Asset Factory’s photography and videography studios utilise Profoto’s advanced automated solutions integrating hardware and software into a single intuitive platform, controlled by a dedicated app.

Seamless consistency across product lines and seasons

Integrated hardware and software for flawless automation

QR code scanning for streamlined content management

Profoto Styleshoots VERTICAL
Professional product imagery at scale

Two ways to work with us

Choose the service option that works best for your needs and budget.

Drop & run

Ship your products to our studio with your brief
We handle the prep, styling, photography, videography and post production
Photos and videos delivered via secure online portal
Products returned after shoot


Get in touch today to understand how Drop & Run can revolutionise your content creation needs.

DIY service

Hire one of our automated machines and bring your team to our studio
Style and shoot
Receive files same-day (if no post production required)
Perfect for brands on a budget who like to get hands on

Get in touch today to understand how DIY can revolutionise your content creation needs.

Our
CONTENT CREATION services

All your ecommerce content needs under one roof, powered by Profoto's advanced technology.

Ghost Mannequin Photography

Consistent, high-quality ghost mannequin imagery with perfect lighting and automated file naming via QR codes. Ideal for apparel product catalogues and online stores.

Flat Lay Photography

Perfect for showcasing garments best shot from above. Expert styling for crisp, loose and natural flat lay content, using advanced software overlays to ensure consistency and efficiency.

On Model Photography

Create professional model photography and videos with our Live machine for ecommerce-ready content. We can assist with booking hair and make-up artists, stylists and operators – or bring your own team.

Product Photography

Showcase your products with clean, high-quality product images to drive engagement and sales. Our experienced team captures every detail to ensure your products look their best at every angle.

Video Content

Create high-quality, professional video at the same time as your stills using our Profoto Live and Eclipse studios for automated capture and editing.

Creative Photography

Bring your brand vision to life with dynamic, eye-catching imagery. From prop compositions to styled flat lays, elevate your product with compelling visuals.

AI / Renders

Scalable 3D product visuals generated from high quality digital assets. Our mannequin to on model conversion service uses artificial intelligence to transform ghost mannequin to realistic on model visuals without needing a live model shoot.

On Location

Build awareness, drive revenue and give your audience the ultimate brand experience. Our location services manage the creative briefing, pre-production, production and post and asset delivery for stills and video.

Marketplace

Our marketplace content service produces optimised product images, videos and descriptions tailored to each market place platform's guidelines (David Jones, The Iconic).

Ghost mannequin photography

Consistent, high-quality ghost mannequin shots with perfect lighting and automated file naming via QR codes. Ideal for apparel product catalogues and online stores.

On model photography

Professional model photography with our Live Machine for campaign-ready content. We handle styling, direction, and consistent output for your brand's visual identity.

Flat Lay Photography

Expert flat lay styling and eCommerce video content with the same consistency and efficiency. Perfect for showcasing products from multiple angles with smooth 360° rotations.

Product Photography

Consistent, high-quality ghost mannequin shots with perfect lighting and automated file naming via QR codes. Ideal for apparel product catalogues and online stores.

Ghost Mannequin Photography

Consistent, high-quality ghost mannequin imagery with perfect lighting and automated file naming via QR codes. Ideal for apparel product catalogues and online stores.

Flat Lay Photography

Perfect for showcasing garments best shot from above. Expert styling for crisp, loose and natural flat lay content, using advanced software overlays to ensure consistency and efficiency.

On Model Photography

Create professional model photography and videos with our Live machine for ecommerce-ready content. We can assist with booking hair and make-up artists, stylists and operators – or bring your own team.

Product Photography

Showcase your products with clean, high-quality product images to drive engagement and sales. Our experienced team captures every detail to ensure your products look their best at every angle.

Video Content

Create high-quality, professional video at the same time as your stills using our Profoto Live and Eclipse studios for automated capture and editing.

Creative Photography

Bring your brand vision to life with dynamic, eye-catching imagery. From prop compositions to styled flat lays, elevate your product with compelling visuals.

AI / Renders

Scalable 3D product visuals generated from high quality digital assets. Our mannequin to on model conversion service uses artificial intelligence to transform ghost mannequin to realistic on model visuals without needing a live model shoot.

On Location

Build awareness, drive revenue and give your audience the ultimate brand experience. Our location services manage the creative briefing, pre-production, production and post and asset delivery for stills and video.

Marketplace

Our marketplace content service produces optimised product images, videos and descriptions tailored to each market place platform's guidelines (David Jones, The Iconic).

Transforming Ecommerce

Our automated studio solutions deliver measurable 
results for brands across Australasia.

4 x

Increased productivity

Faster production and asset delivery. Our automated machines deliver 40% more images and up to 200% more video content within the same time period than traditional methods, with consistent quality every time.

60%

Reduced returns

Product detail pages supported by video reports up to 60% fewer returns.

22%

Higher conversion

Product detail pages that include six visuals, five images and one video, is considered to be the sweet spot to drive higher conversion.

Video Content
Product
Ghost Mannequin
Flat Lay
Flat Lay
Video Content
Product
Ghost Mannequin
Flat Lay
Flat Lay
Product
Product
Product
Flat Lay
Product
Product
Product
Product
Flat Lay
Product

A little love from our clients

Trusted by leading brands across Australasia for consistent, high-quality imagery.

Asset Factory changed our lives. With so many needs each season it was hard to manage before. Now we are streamlined, consistent and our imagery has never looked better.
Swanndri
Head of Marketing
Jenny Drinkwater
Asset Factory has revolutionised how we create imagery, lifting the standard of our photography and streamlining our content workflow. The team is incredibly dynamic and ultra-responsive; the process is seamless, and the results are consistently on-brand and top-tier.
Cambridge clothing
Nathan Junkeer
Asset Factory has transformed our website with their flat lay images and attention to detail. They are the best in the business!
YOU KNow
Joe Webb
The convenience and ease using Asset Factory is fantastic. The team are always very welcoming and on hand to help with any questions or concerns. We turn our content around in such a short timeframe.
Elle & Riley Cashmere
Elle Pugh
Asset Factory changed our lives. With so many needs each season it was hard to manage before. Now we are streamlined, consistent and our imagery has never looked better
Swanndri
Head of Marketing
Jenny Drinkwater
Asset Factory is our go-to for ghost mannequin imagery.
Caitlin Crisp
Founder & Director
Caitlin Crisp
Asset Factory has revolutionised how we create imagery, lifting the standard of our photography and streamlining our content workflow. The team are incredibly dynamic and ultra-responsive; the process is seamless, and the results are consistently on-brand and top-tier.
Cambridge Clothing
Product Design
Nathan Junkeer
Asset Factory has transformed our website with their flat lay images and attention to detail. They are the best in the business!
You Know
Founder
Joe Webb

Trusted by leading brands

Delivering consistent, high-quality imagery for leading brands across Australasia.

Kowtow
Portmans
Canterbury of New Zealand
I Love Ugly
Novo
Swanndri
Rebe
Mons Royale
Sorry I'm Busy
Neuw
Stolen Girlfriends Club
You Know
Bendon
South St
Kadi
Ohen
Kowtow
Portmans
Canterbury of New Zealand
I Love Ugly
Novo
Swanndri
Rebe
Mons Royale
Sorry I'm Busy
Neuw
Stolen Girlfriends Club
You Know
Bendon
South St
Kadi
Ohen

Ready for consistent,
high-quality
product imagery?

Contact today to discuss how we can help transform your ecommerce content and boost your conversion rates.

Flat Lay
Perfect for apparel ecommerce

Ready for 
consistent, 
high-quality product 
imagery?

The leading automated photography studio powering the eCommerce success of brands across Australasia.

Ghost Mannequin
Perfect fir apparel ecommerce
Flay Lay
Perfect fir apparel ecommerce
©2025 Asset Factory Limited. All rights reserved.