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The last few months have seen us welcome some new members to the family of brands across both our New Zealand and Melbourne studios. From pet gear to children’s wear, these labels are doing exciting things when it comes to content creation and ecommerce photography!

Selecting the Best Styling Technique: Hang Lay, Flat Lay, or Ghost Mannequin When it comes to shooting apparel product imagery there are three main options;

Q&A with The Atomic Group: Homyped and Just Walking Read Asset Factory’s recent chat with Katie from The Atomic Group with a spotlight on their

The Importance of Video in Ecommerce When you take a quick glance at the online space, fraught with content demanding the attention of consumers, there

New City, Same Great Content Creation It’s been almost 9 months since we crossed the Tasman Sea and launched into a quiet, secluded street amongst

The last few months have seen us welcome some new members to the family of brands across both our New Zealand and Melbourne studios. From pet gear to children’s wear, these labels are doing exciting things when it comes to content creation and ecommerce photography!

We’re Hiring! Content Creator Melbourne Part Time (two days a week)   About Us Asset Factory was founded in 2016 as a leading ecommerce content

The rise of re-commerce: Breathing new life into the fashion industry As we’re seeing explosive growth in re-commerce in the fashion industry, it’s not only

Engaging imagery plays a huge part in today’s hyper-competitive consumer fashion market. Using professional flat lay photography, you’ll capture the intricate details of your beautifully designed garments, and produce eye-catching images that will have your customers adding to cart as quick as a red carpet photo flash.

Q & A: Flo & Frankie A New Zealand-owned and led business, Flo & Frankie is known for a generous offering of fashion, homeware and

How to supercharge your influence. Influencer marketing is now a legitimate option within digital marketing strategies, and a mainstream form of online marketing. We have

Pain points for the ecommerce business owner It’s no secret that owning a business comes with its challenges, and as an ecommerce business owner, there